http://davidhayden.com/blog/dave/archive/2010/03/18/IISUrlRewriterSearchEngineOptimization.aspx
Microsoft officially>IIS 7 URL Rewriter Module for using SEO friendly URL's in your websites. This is something that has been in beta for awhile, but now you can download the RTM via the Web Platform Installer on Windows 7 or Windows 2008 Server.
If you are maintaining a legacy ASP.NET Web Forms application, the IIS 7 URL Rewriter may be just the thing for creating more search engine friendly URL's and having them mapped to the older, less search engine friendly query parameter syntax used by your legacy web application. This is certainly a good transition solution if you eventually want the legacy web application to use the new URL Routing Module that shipped as a part of ASP.NET 3.5 SP1 and ASP.NET MVC Web Applications have enjoyed for the past year.
The> Again, both the URL Rewriter Module and IIS SEO Toolkit are installed via the Web Platform Installer, so install it now :)
You can learn more about the IIS 7 URL Rewriter Module here.
David Hayden
Filed: Search Engine Optimization Tools Search Engine Optimization Tutorials
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